Nike x Kobe Farewell Video to China Fans

Kobe Bryant is one of the most driven and complex personalities that basketball fans worldwide have ever seen, so it’s no surprise that the Mamba cuts a divisive figure. In China, however, he’s mostly revered, and with his playing days coming to a close, Nike and Wieden + Kennedy Shanghai have created an emotionally stirring farewell ad for the Chinese market, one that comes with a provocative message. Check it out below.

Got the drop on Freshness Mag . . .

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s