BBC x Adidas’ Stan Smith

10 years following the launch of his Ice Cream footwear label, Pharrell Williams has teamed up with adidas Originals to give the iconic Stan Smith a makeover, one that borrows the design DNA of the original Ice Cream sneaker aesthetic. Made in collaboration with Billionaire Boys Club and offered in a duo of colorways, the reworked Stans feature a combination of smooth pony hair with a repeat print of the original Ice Cream “diamonds and dollar signs” branding on the upper. Additional details include the original “Helmet Head” BBC logo on the tongue, a tinted translucent midsole and a debossed “Floating B” insignia on the heel tab. Look for the kicks to launch November 20th through Billionaire Boys Club Flagship stores and online, as well as select retailers globally.

Release Date: 11/20/15 (Friday)

Got the drop on Freshness Mag . . .

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